Sunday, December 8, 2019
Workshop:
Ninja Book Marketing to Discover the Force within You
with
Judith Briles
Sunday, December 8, 2019
9:00 a.m. - 1:00 p.m.
Location: Embassy Suites by Hilton® (760) 340-6600
74-700 Highway 111, Palm Desert, California, 92260
Workshop Description:
Ninja Book Marketing to Discover the Force within You
-
Contrary to what many authors believe, writing the book is only 10% of publishing … it’s the 90% marketing that will make or break book success.
Gone are the days of national book signing tours where an author travels from city to city to meet fans and be featured on TV, radio and in print. Most authors are homebound with their favorite cup of coffee or tea and constant laptop companion. To the surprise of a traditionally published author and bewilderment of the self and indie author, it’s up to the author to be in charge of all marketing and publicity.
Whether you are traditional or indie, it’s the author who is responsible for the majority of book marketing. That means you. You need to think of your book as a product that you are bringing to the market.
The knowledge, tools, tips, and techniques delivered here will impact every decision you make along the way. Your takeaways will include:
- Create a Plan that’s a fit for your buyer and your book.
- Identify which social media platforms to use and which to dump.
- Why and how to use the cyber town hall to position a book launch.
- How to ride the “draft” of your competitors.
- How to get your name out there and get recognized while keeping your sanity.
- Discover “freebies” that will tickle your book marketing fancy.
- How to create branding that waves a flag to your buyers.
- How quirky can get followers to open your Tweets, Postings and Blogs.
- How your author profile can kill your book sales and how to fix it pronto.
- Why authors should create a no-brainer newspaper.
- Why QVC and The Shark Tank are important to all authors.
- Why taking a contrarian position can soar media presence and book sales.
- Develop a social media network, making the most of community events.
- Resurrect a limp and tired book (and sometimes author).
Workshop Schedule:
9:00 a.m. - 1:00 p.m.
I look forward to our Sunday Ninja Marketing Intensive. Please bring your laptop and power source to get re-juiced if yours doesn’t last four hours on the battery. Plan on a “hands-on” session where I will be doing a tell-show-do module. I'll be showing you 16 of my favorite tools. I’ll tell you briefly why it’s a favorite tool; show you how to grab and use; and you will do it. That means you can implement many of these tools from the day forward to use.
See you soon--Judith
About the workshop facilitator:
Judith is an innovative and creative writing coach, and a how to get published expert who can expertly assist you with your book and publishing project. She has mentored up and coming authors and publishers for years and dedicated untold hours to educating others to the pitfalls, and joys, of the publishing world. In 2009, she created AuthorYOU, a membership organization that is designed for serious authors who want to be seriously successful. The AuthorYOU group on LinkedIn alone has 10,000 members.
She is past president of several publishing associations and has chaired several publishing conferences including the AuthorYOU Extravaganza held annually. She chaired the first Writers Conference for the National Speakers Association and started its Writing and Publishing PEG with over 700 members. She wrote The Book Shepherd segment for the BookMarketing.com newsletter and numerous columns, along with leading her popular Publishing Salons. Her latest book (#36) How to Create a $1,000,000 Speech shows up and coming authors how speaking has become the latest trend to market books. Joined by How to Avoid 101 Book Publishing Blunders, Bloopers & Boo-Boos, Snappy Sassy Salty, Wise Words for Authors and Writers, The CrowdFunding Guide for Authors & Writers and Author YOU: Creating and Building Your Author and Book Platforms. AuthorYOU was published in March of 2013 and has won multiple national awards including the Indie Excellence Award, International Book Award, Beverly Hills Book Award, IPPY Award in the Publishing/Writing category and was the Publishing writing Book of the Year in the IndieFab awards sponsored by Foreword Reviews. Her books are also #1 bestsellers on Amazon.
Click here to register for this workshop
Registration Details:
- PSWG Members: $75.00
- Non-Members: $150.00
- Online payments preferred and are rectified within 24 hours. Check or cash payments are rectified within 2 weeks.*
- Payment in Full is confirmation of seating.
- Online payment via AffiniPay or credit card only.
- To received a full refund minus a $25 cancellation processing fee, attendees must cancel their registration 5 days before the event. No refunds will be given after that time.
- Day of workshop sales available ONLY if workshop is not full. Bring check. Workshop events are limited to 40 participants.
- Click here to register for this workshop
*Why does it take 2 weeks? Once mailed, your check takes 3 days to arrive at our post office box. Our volunteer Treasurer checks the post office box once a week and then takes the check(s) to be deposited to the bank. Later the Treasurer logs into the database and manually rectifies your payment.
Event Contact: Leanne Daniele leanne.daniele@gmail.com
